Site intercepts allow you to reach a large amount of respondents in a very short period of time at trade shows and other customer events. Well-designed research from site intercepts results in deep insights from a targeted, pre-screened sample of respondents.

Online site intercepts provide valuable feedback to parts manufacturer

A large parts manufacturer wanted to measure satisfaction levels of their current customer base. Roadmap designed and executed an online, site intercept study that invited visitors to the client’s website to participate in a brief survey on their experience with the manufacturer. The study provided the client with valuable insights from a narrowly targeted sample over a very short period of time.